E-Commerce Lecture 14

IDIS Selects Intershop to Deliver Online Service for Healthcare Professionals
Jena/London - June 10, 2003 - Intershop Communications, a leading provider of innovative solutions for online commerce, today announced that Enfinity MultiSite will power a new online healthcare service from IDIS, a specialist provider of medicines. Planned to be available later this Summer, this 'search and order' service will meet the needs of medical professionals who require greater amounts of information when purchasing and sourcing medicines that are discontinued, unlicensed or in short supply. With a database of more than 17,000 different products, account holders will be able to research and place orders online, anytime, from anywhere. Click here to read the rest of the article

The learning objectives of lesson 6 include:

One of the more important aspects of setting up your online business is to decide wether to

1. Buy a ready-made solution.
2. Rent space in a network-based e-commerce solution. OR
3. Build the system from scratch with components and parts.

In this lecture, we will examine when each of these options might be the better way to go. Refer to the following grid:

In the first interactive (Buy, Build, or Lease) we will examine the various aspects of this grid.

Now, for the popquiz amnesty program. First person who will email me the answer to the following question:

There are many different ways to sell your product on the Web, but most techniques tend to fall into one of the following categories. What are these categories? This is an easy one!