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Lecture 7: Lesson 3: Business Models
E-Commerce
Sales Rise Nearly 26 Percent
U.S. retail sales over the Internet grew by 25.9 percent in
the first quarter of 2003 compared to the same quarter a year
earlier, rising to $11.9 billion, the Commerce Department
(news - web sites) said on Friday. Click
here to see the rest of the article.
Notes from The Lesson Plan
The learning objectives of lesson 3 include:
In this lecture, we will examine these two
important aspects.
With the Net so tightly woven into the fabric
of today ’s business world,it ’s not surprising
that one hears a lot about Internet business-model adjustments.Just
listen to the news: One report blames an online company ’s
demise on a flawed business model; another describes an organization
’s relaunch of its Web venture —an attempt to
hit upon the “right ” approach.So what ’s
the hype all about? Why so many shifts?
IBM offers the following grid to categorize
the various business models that are available and to decide
which model may lead to better results within your particular
type of business.

The grid is defined by the intersection between
the number of markets that your particular type of business
facilitiates and the focus of your particular business: either
community based or transaction focused.
Use this grid to define where various types
of companies business models are currently located. Are they
in the correct business or not? Try to place the various types
of business models into the grid as your read the readings
for this week.
OK, it is Memorial Day. If you can read the
readings and work through the vocabulary interacitve below,
I would believe that you have done well.
See you tomorrow!
Interactives
Vocabulary
Review
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