Bachelor of Business Administration

Careers

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Accounting
Students who select this major usually enjoy working with numbers, have good written and oral communications skills, work well with people, are willing to develop leadership skills, and have a good sense of moral and ethical responsibility. Careers in accounting involve recording, analyzing, summarizing, controlling, interpreting, and communicating information about money flows and balances in companies. Important business decisions are often made on the basis of information generated by accountants.

Finance
Students in the finance major are often interested in the economy, the stock market, and budgeting. Many have an interest in logical thinking, solving quantitative problems with computers, making written and oral presentations, and working with other people. Careers in finance involve the study of financial and accounting information and analytic models and techniques applied to financial problems. They are frequently involved in companies' investment decisions and in helping to manage and determine the value of assets such as stocks, businesses, and real estate.

Management
Students who major in management typically are interested in a broad business background and can function as managers in a variety of organizations. Making decisions, thinking analytically, organizing, persuading, leading, and initiating new activities are characteristics often associated with students majoring in management. Managers in business have the universal task of making or recommending decisions about courses of action and the allocation of limited resources among many competing goals and interests. Courses in accounting, marketing, human resources management, organizational behavior, production and operations, finance, and the social, legal, and ethical business environment help to provide skills that are useful in many different business settings.

Marketing
Students who select the marketing major often like to analyze information and work on new products. They are curious about why people buy or sell products and services, and they are clear, persuasive communicators. Marketing helps organizations to understand which products and services people want, to determine the extent of demand, and to help stimulate interest in products and services. Marketing research, pricing, distribution, business-to-business buying and selling, working with intermediary organizations (wholesalers, retailers), and communicating with individual and corporate consumers through advertising, personal contacts, and publicity are important to businesses in all sectors.
 
 
 

Date Last Modified: July 11, 2001