National Science Foundation (NSF)
Deadline: January 15, 2011; July 15, 2011
The Social Psychology Program at NSF supports basic research on human social behavior, including cultural differences
and development over the life span. Among the many research topics supported are: attitude formation and
change, social cognition, personality processes, interpersonal relations and group processes, the self, emotion, social comparison
and social influence, and the psychophysiological and neurophysiological bases of social behavior.
The scientific merit of a proposal depends on four important factors: (1) The problems investigated must be theoretically
grounded. (2) The research should be based on empirical observation or be subject to empirical validation. (3) The
research design must be appropriate to the questions asked. (4) The proposed research must advance basic understanding
of social behavior.
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