Typograpy and Color

Typography
Typography provides the framework for the content of the university's printed communications. The font (along with its families of medium and italic) presently used on all ASU publications is Berthold Baskerville. This font offers a distinctive, sophisticated look; conservative enough to demonstrate a sense of academic authority.

University Color
The official university color for Augusta State University is PMS 281. The CMYK equivalent is C-100, M-72, Y-0, K-32. Present ASU publications also use black as a unifying design element on printed pieces and web sites.

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