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ASU to implement customer service initiative

Augusta State is joining with University System of Georgia institutions and other state agencies to implement a new Customer Service Initiative. Announced in January by Gov. Sonny Perdue, the initiative is expected to make state agencies more responsive to the public, with an end result of making Georgia the best managed state in the nation by 2007.

The new initiative is being coordinated, managed, and implemented by the Office of Customer Service, which the governor created in late January. The new effort to elevate the level of customer service experienced by Georgians when interacting with state government was kicked off in a ceremony by Gov. Perdue on Tuesday, July 25.

"Each Georgia citizen who walks through our door for a government service is an opportunity," says Gov. Sonny Perdue. "It is my intention that Georgia government employees will take advantage of those opportunities, showing citizens that we respect and value their time."

In implementing the initiative for the University System, Chancellor Erroll B. Davis, Jr., asked each University System president to designate an individual from the campus to serve as its Customer Service Champion. ASU President William A. Bloodworth, Jr., appointed former Cree-Walker Professor of Business Administration Joseph Greene to serve as Augusta State’s Customer Service Champion.

Mr. Greene, along with champions from other System campuses, will also become part of a focus group that addresses specific areas that have been targeted for improvement. The areas identified by Chancellor Davis to make services friendlier, faster, and more efficient are application process, basic customer service, bookstore, dissemination of data, enrollment services, financial aid, food services, installation of network connection, residential life, human resources, and student advisement.

Throughout the spring, Mr. Greene and a team comprised of faculty and staff from across campus have been developing a plan for ASU that will enhance Enrollment Services.

"We are striving to create a culture of first class service in all of our endeavors. As a public institution, Augusta State University is deeply committed to providing faster, friendlier, and easier service to all of our customers,” says Mr. Greene.

Campuses will begin implementing their plans for improvement on Aug. 1. On that date, the University System will launch a website (www.customerfocus.usg.edu) to keep the public apprised of the progress being made on each institution’s customer service improvement programs. The detailed plan for each institution is being posted, and by September browsers may view a summary of progress, customer satisfaction scores, and stories unique to each campus. Viewers will also be able to make suggestions and criticisms of the plans.

“Our mission underscores the university’s commitment to this new customer service initiative,” says ASU President William A. Bloodworth, Jr. “The initiative bridges the gap between the exceptional classroom experience our students already receive with the entire university experience that they deserve as a student at our institution. I commend ASU’s Customer Service Champion, Mr. Joseph Greene, and his team, for developing a plan that will enhance the culture of student success at Augusta State.”

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August 2006
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